The Signs

Poster Design

This poster series for the Canadian Mental Health Association, titled “Notice the Signs,” uses vibrant, colorful visuals to deliver a powerful message: even the brightest appearances can mask deep emotional pain. Each poster highlights a different symptom of depression such as fatigue, worthless, loss of appetite, or trouble sleeping paired with a surrounded by bold, cheerful colors. The contrast between the visual energy and the quiet struggles described in the captions emphasizes how easily signs of depression can go unnoticed. This campaign urges viewers to look beyond the surface and truly check in with those around them because mental health isn’t always visible.